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Following Up on Fallacies about Getting Free Stuff “Free stuff” – the mere whisper of the words is often enough to make many people throw common sense out the window and head for the free goods like a missile to a target. And then there are those people whose eyes glaze over when they hear those words, because they can’t believe anything worth having can actually be free. The truth about free stuff is really somewhere in the middle. Yes, you can really and truly cash in on many freebie deals for things that you want to have, but a healthy sense of cynicism about free gear is also useful. Here are some of the important things to keep in mind about free stuff. The first myth you should throw out the window is that nothing good comes for free. The fact of the matter is that the price tag on a good doesn’t always match up to the quality, and there are many great free things out there. Case in point: music. Sure, everyone has heard the scare stories about file sharing online, and maybe some big record labels will come after you if you focus on their artists. Dig a little below the surface, however, and you can find a whole new world of really great bands that are more than happy for you to listen to their music over and over again. The same goes for free software. People on the cutting edge of technology who have a passion for creating new and efficient applications often develop open source code software. They’re doing it for the love of it, and they often have more talent than any ten suit-and-tie tech guys trying to hock their latest product for a mega profit margin. Here is where the reality part comes in, however. Yes, you can find wonderful things that are completely free – but yes, you can also find a lot of free things that aren’t worth your time at all and in some cases can cause you a lot of trouble. The net is a great place to fall victim to a “free stuff” scam, but you can also sometimes come across these scams in the mail as well. If something is free, but requires you to give your credit card number or bank details, run the other way. Another myth people have about free stuff, especially free stuff on the internet, is that when you try to cash in, the only free stuff you will be getting is an inbox full of more spam than you can handle. The truth about this is, well, that is can certainly be true. Many companies give away free things in exchange for your email address, so they can try to hit you up to purchase things in the future. What makes this a myth, however, is that it can be avoided. If you don’t want to choke on an inbox of spam, and who could blame you, set up a special (free) email account that you will use exclusively for freebie hunting. You’ll have the best of both worlds. The last myth about free stuff involves the “catch” people are always looking for. Often, for free stuff, the catch is a bit of junk mail or email or the fact that you have to submit to a time consuming survey. Sometimes, the catch is that if you get free stuff through a trial offer, if you don’t cancel it, it keeps coming, and this time you have to pay. The truth about these catches is, however, that the catch is in the eye of the beholder. These things don’t make products any less free; so don’t write off every free offer offhand. You might just find a catch you can live with to get a great free product you really want.

Making Effective Web Publishing Content (web publishing content) Web publishing content is important for a successful website. The content of a web site can often make or break that site, and it is important to make the site as attractive as possible, without over doing it. The content of a web site must be updated on a regular basis to keep web surfers coming back. Updated web content not only keep surfers coming back, but is also indexed more frequently by search engines. Fresh material is one of the key aspects of successful web publishing content and may generate fresh faces to a web site. One way to update the content of a web site is to update the existing web pages. Providing new content could include updating the conditions of a service, adding a new product or service, or creating a turnkey solution that will save the customer’s money or time. The web content should reflect the most recent information about a business. It is simple to provide changes to the web content, but many web sites provide updates without providing a notice. So, it is indicative to provide a notice of change each time web publishing content is changed. The announcements should be displayed prominently on the web site so that all surfers are able to see. It is also important to write articles for the web site. Articles can be seen as a valuable source for a web site’s success. The articles can be used to educate visitors on the web site and the business, while showcasing the owner’s expertise. Articles can be posted on the web site or used in a newsletter and submitted to other newsletters and web sites for syndication. This web publishing content can be used by other web site owners, which will provide leverage to the articles while generating publicity for the author and the author’s web site, while exposing them to new audiences. Writing an article seems simple enough, but there are many web site owners who are unable to find topics to write on. However, topics may be more evident than most web content writers may think. Topics for articles can be found in the news, in conversations with clients and colleagues, in networking events that are attended, and even in speeches. Blogging is also an excellent way to expand your list of web publishing content. Most web site owners can benefit from learning to blog, learning to start a blog, learning how to gain readers, and learning to make money from blogs. Blogging is becoming one of the most popular tools for showing new content on a web site. A web log can be used to answer web site visitors’ questions, inform users about new services and products, and to keep them up-to-date on industry news. Blogs are a great resource for sharing opinions and displaying expertise. The blog can be used to help an owner connect with their web site visitors while generating new web site content. Updating web publishing content on a regular basis is vital to the success of a web site and very important for many web site owners. Articles, newsletter, and blogging should be a part of a regular business schedule, and will work perfectly in keeping a web site owner connected to their visitors. The quality of the web content on a web site can make it more attractive to users or can make it very unattractive to users. Owners should use their expertise to provide writing that is interesting and necessary. Visitors will appreciate the extra effort and owners will get the rewards of maintaining good web content for their users.

Bring These Important Tips to the Table in a Telecommuting Argument Are you tired of the sound of the alarm clock every morning? Are you equally tired of trying to figure out what to wear every day (ladies) and fighting the rush hour traffic to get to the office in time? How about spending almost your entire paycheck on gas to put in your car to get you to work? There is a way around all of this of course – telecommuting. When you telecommute to work, you can catch a little bit of extra shut eye and head to work in your pajamas, without even getting in the shower. But aside from the convenience factor, there can be a lot of other good reasons why telecommuting makes sense. If you can put together a convincing enough argument for your employer, you may find yourself going to work in your bedroom slippers before you know it. The first thing you have to keep in mind about your telecommuting argument is that you have to make sure you have plenty of evidence that telecommuting will be beneficial to your employer, not just you. Sure, you would love to be able to see the kids off to school in the morning and take your coffee break in front of your favorite soap operas, but your boss doesn’t care about all of that. Though you don’t have to hide the fact that telecommuting will obviously have its privileges for you from your boss, remember to include plenty of ammunition for benefits to the company as well. What can you bring to the table in terms of telecommuting advantages for your boss? Point your boss to a growing amount of research on the internet that shows that big companies have seen big increases in productivity when they started letting people telecommute and work from the comfort of their homes. Everyone knows that a rested and stress free employee is a productive one, and offices can be filled with more distractions than your home (gossiping employees, phones always ringing). Some companies have seen increases in productivity of over 50%, something that is sure to get your boss’s attention. You can also point out to your boss that absenteeism takes a nosedive when people telecommute. No need to take a fake sick day to get out of going to office when you work from home, and even when people are under the weather, when the office is in the next room, they still tend to get a few things done on a day that would have been a total write off otherwise. Another selling point for your boss may be that everyone else is already doing it. More than half of the companies in the US have employees that telecommute, with great results. Your boss won’t want to let the company fall behind – and your boss will know that offering what other companies have is important for employee retention. Make sure your boss knows that what you are asking for is not out of the ordinary in any way. Beyond the selling points for your boss, you can be specific about a few benefits to you. Bosses know that gas is major issue for employees – telecommuting is a way they can let you cut back on that big expense, without feeling under pressure to respond with wage hikes. If you have customers that live near your house, let your boss know it will be easier to meet them face-to-face if you work from home. Last but not least, let your boss know that you believe you can deliver more to the company from the comfort of your home - more work for the same pay is always music to an employer’s ears.