Popular word puzzle game Wordle acquired by The New York Times

The New York Times announced on Monday that it has acquired Wordle, the online word puzzle game that has become hugely popular in a short time.

“Wordle, the challenging and hugely popular daily word game from Josh Wardle, joins The New York Times’ portfolio of original and captivating puzzle games that delight and challenge solvers every day,” the Times said in a statement.

Wordle will join “New York Times Games” which is a service that can be purchased through a monthly subscription and includes games like crosswords, spelling bees and mini puzzles. Although The Times said Wordle would continue to be free for new and existing players.

The word puzzle game was acquired from Wardle, a Brooklyn software engineer, for a price “in the seven figures”, the Times said.

It’s a five-letter guessing game that only gives you five tries, once a day. The game has gained traction on social media thanks to the ability to share your scores on your feed.

“The game has done what so few games have done: it captured our collective imagination and brought us all closer together. We couldn’t be more thrilled to become the new home and proud stewards of this magical game, and are honored to help bring Josh Wardle’s beloved creation to more Solvers in the months ahead,” Jonathan Knight, Managing Director of The New York Times Games, said in the release.

The Times explained in the statement that there were only 90 people playing the game in November. By the end of January, millions of people were playing Wordle.

“The Times remains focused on becoming the essential subscription for anyone English-speaking seeking to understand and interact with the world. The New York Times games are a key part of this strategy,” the company said.

The Times reported that it had around 980,000 Games subscribers at the end of the third quarter.



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