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Evaluating your Free Offers of Stuff Getting free stuff can be a lot of fun, and for many people, the hunt for freebies is as fun as actually enjoying the free products themselves. There is a dark side to freebie offers, however. Many scam artists have come to realize that pretending to offer free things is a great way to trick people into handing over sensitive information about them than can be used in identity theft operations or even bilk them out of cold, hard cash. For that reason, it is important to make sure you know how to stay out there when you’re looking for free offers. There are some things you can do to make sure you freebie hunting only brings you good times – these common sense rules are a great place to start. You’ve heard it a million times before – if it sounds too good to be true, it probably is. The reason you have heard it so many times is that it almost holds water. Think about the reason that companies give away free things. They’re usually not doing it for charity. They want you try to their products in the hope that you will come back to them as a paying customer in the future, and they’re doing it to build good will for their company over all. They’re definitely not doing it go broke. So consider whether the freebie offers you come across make sense according to these criteria. Does it make sense that a company will give you a free bag of their new flavor of chips or a trial size jar of their new face cream? Sure it does, because if you like it, you may buy these products in the future. Does it make sense that a company will give you an all expenses paid, two-week first class trip to Bali for you and ten of your friends? Not so much. Don’t waste your time on these too good to be true freebies – they may end up costing your big time in the long run. By the same token, the more outlandish an offer sounds, the more you have to look for the small print. Sure, maybe the hotel chain is willing to give you a free weekend in their beachfront hotel. The small print in the offer might say that you have to agree to spend 10 hours a day at a sales seminar or that the free weekend is yours after you pay for a two week stay. One particular airline ran an offer for a free coach class plane ticket from New York to London. The small print said you had to buy two, full price first class tickets on that same route before you could get the free on – at a cost of around $8,000 per ticket. Before you jump, make sure you get all of the details. Freebie offers that actually require you to shell out some money are very tricky. Sometimes they are legitimate – after all, if you are accustomed to paying full price first class airfare, a free coach class ticket can be a real score. But many times, when you have to pay to get something for free, that is a red flag that a scammer is at work. You should never send money, even for postage, to a company that you don’t know. Also, keep an eye on the costs for things like postage even if you do know the company name. If they’re asking for $50 postage to send you a free magazine, then you know something is up. Lastly, beware giving out too much personal information. There’s no reason a company giving away free shampoo needs your bank account details. Protect your private info and if you’re unsure, move on to the next freebie offer.

A Top Notch Cover Letter Can Get your Foot in the Door If you have ever looked for a job, then you know that it is tough out there. Competition is always fierce, especially for those “dream job” type of positions – great company, great benefits, and great pay. If you want your resume to rise to the top of the pile in the Human Resources department and you want to get that call for an interview, then you need something to make your resume stand out from the rest. The best way to draw attention to everything you have to offer is to have a cover letter that jumps right off the page and grabs the attention of the reader. The cover letter is your first chance to make an impression, so make sure your cover letter makes you the one potential hire that is definitely going to be getting a call. Before you can get into the content of your cover letter, you have to cover your basics. You should never, ever have a “form” cover letter that you use with every resume you send. Tailor your cover letter specifically to each individual employer, mentioning their company and the position for which you want to be considered. Address the letter to the correct person – if you’re not sure who will be doing the hiring, call the company and ask. Don’t assume you can address your letter to the HR department and have that be close enough. Taking the time to write a personal cover letter to each company lets your potential employer know you pay attention to detail right off the bat. Of course, you should also make sure that your cover letter is grammatically correct and free of typos. A sloppy cover letter is a one way ticket to the trash can for your resume. Once you have your basics in order, you can turn your attention to what you are actually going to write in the cover letter. Your cover letter is your sales pitch to the company; you need to let them know why they should bet on your when they hire for the position. One great way to sell yourself is to show off how much you already know about the company. Let them know why you want to work there by specifically mentioning projects the company has been involved in that you admire or talking about the position of the company within the field. As you show off how much you know about the company, draw attention to the ways you can actively help the company grow and succeed by drawing parallels between your experience and their work. After you have shown that you have done your homework and know about the company, go into some detail about the unique aspects of your work history. Draw attention to any special achievements or awards and any educational background you have that makes you a good candidate for the job. Remember, your resume will be attached to the cover letter, so you don’t have to go into great detail. Just pick out the highlights that will make the reader want to turn the page and delve into your resume. How you close your cover letter makes as much difference has how you open it. State again exactly what job you want to be considered for, and suggest that you come in for an interview. You can also suggest a few dates and time for an interview to show that you are eager to move on to the next step. You should also give a time and date that you will call to follow up on your resume. A pleasant closing and your signature seal the deal on your winning cover letter.

Let your Resume Speak Volumes for that Next Big Job Before you even get through the door of any job interview, there is already one document that has done the talking for you – your resume. A good resume can mean the difference between getting the call of the interview and waiting by phone, and a well written, thoughtful resume can make you stand out over and above other applications with similar skills and work experience. Let your resume give you the edge on that next big job by following a few simple tips. When you sit down to write your resume, you need to plan it out before you start typing. There are two main formats for a resume: the chronological format, in which you simply list your job history, starting with your most recent or current job and moving backwards, and the functional format, in which you highlight your skills and experience rather than specific jobs and specific employers. The chronological format is definitely the most common, and many employers prefer this kind of resume, but choose the format this is going to show off your skills in the best light. If your work history is a choppy and a chronological format resume would only draw attention to that, use the functional format. The key is to choose the format that will give you the best chance of getting noticed for the job and to stick with the format throughout your resume. No matter which resume format you choose to use, the top of your resume should always include your name, contact information and work objectives. Name and contact information is pretty straight forward, although experts do recommend that if you have a “gender neutral” name that you include a helpful “Mr.” or “Ms” to clear up any confusion. Your work objectives should be your career goals. For instance, if you want to manage a small team of sales people, then say that, so your potential employers know that you are moving in a certain direction with your career and not simply apply for jobs willy-nilly. After your work objective comes your work experience. List your jobs in reverse chronological order. Instead of simply creating a bullet pointed list your work related tasks, look for a way to frame all of your responsibilities so that they sound like you showed leadership and problem solving capabilities. For instance, if you were in charge of keeping the expensive accounts in order, say that you were in charge of troubleshooting monthly expense account records, saving the company hundreds of dollars every month. If you have a few blips in your work history, be clear about what you were doing in the downtime. If you were raising children, traveling, or in school, say that you were. If you weren’t really doing anything, put as positive a spin on things as you can without lying. Never leave gaps in your work history unaddressed on your resume. After your work history, it is time to list your education credentials. If you didn’t finish a degree, say how much college work you completed and highlight any coursework relevant to the job. If your college degree or post grad work is in progress, say when you expect to be finished. This is another place where gaps matter. If there is a gap in your education history, again say what you were doing in that time, referring back to your work history where appropriate. You can overcome these gaps as long as you don’t pretend that they don’t exist. Round out your resume by listing any awards and professional memberships you may hold. Don’t get into your hobbies unless they are specifically related to the position for which you are applying. Personal details like religion and race have no place on your resume and you are not required to disclose your age. Instead, let your experience do the talking.