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Being Effective in Your Persuasive Writing (persuasive writing) The goal of persuasive writing is to have the ability to influence or change a persons mind with your words. You encounter these in your normal everyday life. Whether it is a politician trying to convince you to vote for them, a commercial for a company that wants you to buy there product, or from your children trying to explain the reason why they should be allowed to go to that concert, persuasion is all around. You may even use the power of persuasion on yourself, like deciding why or why not you should eat that last piece of pizza or if you really need to buy another white shirt even though it is a really good deal. Everyday you have to decide on whether one choice is better than another and why. To succeed in your persuasive writing venture you need to follow a few simple rules. You must have focus. Decide on what position you are trying to persuade. Are you for or against the topic your writing about? Choose a side and stick with it. Arguing both sides of the fence will be detrimental to your persuasion. There are three techniques that you will need to use to have convincing persuasive writing. Now you need to provide facts and evidence to support your writing. Statistics and examples are used to provide the reason people should choose you position and believe your writings. You can also include facts and evidence that demonstrate why the opposition is wrong. This should be eased into. Remember you are trying to persuade and convince them on why you position is better not offend or alienate them. This is called the logos technique of persuasion writing. Another persuasive writing technique is ethos. This is where you have to prove yourself to be a creditable person. To be able to make your readers believe that they should have confidence in what you are telling them. The best way to prove your credibility is to provide true and undisputable facts, be articulate, and explain why you are capable of proving this information to them. Pathos is the third technique you will use in your writing. This will appeal to the emotions of the readers. This can be the most important technique but also the most critical. It must be used with caution or you can just as easily turn the readers against you as you could bring them with you. Appealing to your readers emotions can be tricky. This must be done subtly To work this effectively you must have the ability to make the reader feel your emotions, the joy, the pain, the hurt whatever the case maybe. You need to pin point your target audience and write to appeal to them. What sounds interesting and persuasive to a teenager most likely will not work with a middle age woman. Whether you are targeting men or women will make a difference in you writings. Identify with your target audience. An example of this would be “only the cool kids will be wearing product XYZ” or “we know as a respectable home owner you will want to…..” By identifying with the intended audience it pulls them into what you are writing and how or why it pertains to them. Persuasive writings can be a challenge. You have to objective and opened minded to other positions of the topic at hand even though sometimes you don’t want too. Remembering you goal is just to persuade them why yours is better. This does not necessarily mean that the opposition is bad or wrong, just that yours is a superior choice.

Ways to Quit your Job Yet Still Maintain Positive Ties Just as there are ways to get jobs, there are also ways to leave jobs--especially one where you have cultivated relationships. Moving on to a new position does not mean that you have to leave on bad terms. Get the job you want without leaving your current job on bad terms. Choosing to leave one job for another one is a decision that is often unavoidable. In order to progress in life, changing jobs may be necessary. Whether it is increased pay, more room for advancement or a better work environment, changing jobs is a natural part of life. While some employees leave jobs because they are unhappy, other employees leave because they simply need or want a new job. These employees may have great working relationships with their employees and co-workers. They may even have good personal relationships with these people. Extenuating circumstances like friendships can make it difficult to move from one job to another. However, this necessary move can be made without destroying ties that are important to you. Being professional and careful when leaving your job can make leaving much easier. First of all, do not tell anyone you are planning one leaving. No matter how close you are to your co-workers, keep your intentions quiet. Arrange interviews during times that do not conflict with your current job. You do not want to miss work for an interview. Remember your current employer is an excellent reference for you. Maintain your good reputation at your current job. Continue to do a good job and care about your particular position. Using the company phones, e-mail or fax machine to contact your new potential employer is not appropriate. Use your own devices to contact the interviewer. Until you have the new job, things should be business as usual on your current job. Also, never give your notice at your current job until you are sure that you have the other job. Having to retract a two-week notice because you prematurely gave it is a sure way to cause friction. Once your new job is secure and you have given your tow week notice, continue to be a good employee. Be on time for work and complete your projects. Remember, no matter what your new job is, you have obligations to your current job. Write out your notice. Compose a nice letter thanking your boss and co-workers and provide two or more weeks notice. By giving a written and dated letter no one will be able to dispute the length of your notice. Also, you will be providing a professional and considerate notice. Allow your co-workers and bosses to say goodbye to you. If they want to take you out for a drink on your last day, oblige them. Enjoy celebrating an end of an era. You may keep in contact afterwards but you probably won’t be working together again. Let them know that you realize this and that you leaving is not personal. Sometimes, no matter what you do, some people are not going to be okay with you leaving a job. There will always be someone who thinks that you getting another job is not a good idea for you. This is especially true for co-workers or bosses who you have a relationship with. Some of that is probably coming for the fact that they will miss you being around the office. Others can be envious of your boldness. It takes a lot to leave a comfy work environment for a challenging job. There is no way to please everyone. In these cases, just remain positive and ignore any backlash you may face.

Web Hosting - Why Backups Are Essential One thing most web site owners have little time for is... anything! Anything other than focusing on their site content and the business or service it supports and the information it provides, that is. That means that administration often suffers, as it frequently must. There's only so much time in the day. But the one thing that you should never let slide are backups. They are like insurance. You rarely need it (you hope), but when you do you need it very badly. Performing regular backups - and testing them - doesn't have to be a nightmare. A little bit of forethought and effort and they can be automated to a high degree. And, they should be tested from time to time. Even when a backup appears to have gone without a hitch, the only way to know whether it's of any value is to attempt to restore the information. If it can't be restored, the backup is worthless. Even when the web hosting company provides the service, there is still some planning involved for the site owner. Hosting companies often rely on one or both of two methods. They backup everything (called a full backup), then backup anything which has changed since the last full backup (called an incremental backup). Of special interest are any configuration files that have been tailored. If you've modified the default installation of a software package, you want to be able to recapture or reproduce those changes without starting from scratch. Network configuration files, modifications to basic HTML files, CSS style sheets and others fall into the same category. If you have XML files, databases, spreadsheets or other files that carry product or subscriber information - about items purchased, for example, or people who signed up for a newsletter - those should get special attention, too. That's the lifeblood of your business or service. Lose them and you must start over. That can break your site permanently. It should go without saying that all HTML and related web site files that comprise visible pages should be backed up regularly. It isn't necessary to record every trivial change, but you can tailor backup software to exclude files or folders. Usually they're so small it isn't worth the trouble. But in some cases those small changes can add up in scenarios where there are many thousands of them. Here again, the backups are worthless if they can't be used. Even if the hosting company charges for doing so, it's worthwhile to test once or twice a year at least to ensure the data can be restored. That's especially true of database backups, which often involve special software and routines. Database files have a special structure and the information is related in certain ways that require backups be done differently. Developing a backup strategy can be straightforward. Start simply and review your plan from time to time, modifying it as your site changes and grows. But don't neglect the subject entirely. The day will come when a hard drive fails, or you get hacked or attacked by a virus, or you accidentally delete something important. When that day comes, the few minutes or hours you spent developing and executing a backup plan will have saved you days or weeks of effort.